‘White gold’ helps boost county economy

16 years ago
By Kathy McCarty  
Staff Writer

    Tough economic times have hit the nation, but here in Aroostook County, communities and businesses are crediting Mother Nature and all the snow she’s brought to the area for improved business in recent weeks.

 

ImageStaff photo/Kathy McCarty
    SUB-ZERO TEMPERATURES did little to deter these snowmobilers, pictured gassing up at Tenney’s in Mapleton during the recent cold spell. Area businesses have been welcoming sledders since the beginning of snowmobile season. With the economy in rough shape nationwide, snowmobilers have provided an economic shot in the arm for Aroostook County establishments, as outdoor enthusiasts purchase fuel, food and more. Lower fuel prices and well-groomed trails are being credited for the good season so far.

 

    Well-groomed trails and easy access to local establishments have had a positive impact on business.
    “We’ve seen a significant number of snowmobilers using the trail connector to get to the mall, especially on Fridays and Saturdays,” said Patti Crooks, manager of the Aroostook Centre Mall in Presque Isle.
    Crooks said the trail connector is a “nice touch” and allows outdoor enthusiasts direct access to the mall’s parking lot.
    “They can park, come in and shop or dine in. Whether they want coffee at Tim Hortons or a meal at Ruby Tuesday or Chopsticks, or have a particular item they’re shopping for, we welcome them,” said Crooks.
    Businesses located off local trail systems have seen an increase in business as the season progresses.
    “We’ve seen a definite increase in customers since the season began. It got off to a late start, but things are certainly picking up, whether it’s parts they’re looking for, clothing, a new machine or a gas purchase,” said Kevin Freeman, owner of The Sled Shop on the Houlton Rd. in Presque Isle.
    Last year’s record snowfall had its ups and downs for the snowmobile industry, as gas prices rose almost as fast as the snowbanks, creating a financial pinch to area clubs and their ability to groom trails on limited budgets. But this year’s drop in fuel prices has made riding, and grooming, more economical.
    “Fuel is more affordable and the weather’s been favorable,” said Freeman, “except for the recent sub-zero temperatures we experienced.”
    But even the frigid cold days we had recently didn’t prevent all snowmobilers from getting out and about to enjoy a sunny day. While temperatures dipped to well below zero Jan. 15, sledders were spotted fueling up that morning at Tenney’s in Mapleton. Wearing the proper gear and having equipment that now includes hand warmers and other methods to stay toasty while riding, sledders can enjoy more time outdoors, despite what the thermometer says.
    Caribou and surrounding communities will see an influx of snowmobilers this weekend, with the fifth annual Andy Santerre Sno-Run slated for Saturday, Feb. 7, based at the Caribou Inn and Convention Center. Last year’s event attracted over 100 snowmobilers and their machines and this year is expected to draw a similar crowd.
    “We’ve had a great response to the event so far. We’re looking forward to a good turnout for the morning ride, as well as the evening’s dinner and auction,” said Lorraine Chamberlain, of AMHC, one of the event’s organizers.
    Funds from the annual event are used to raise sexual assault awareness in Aroostook. Last year’s event raised about $40,000. Organizers hope to raise a similar amount this year. In addition to funds raised for AMHC, participants also contribute to the county’s economy, fueling up at area gas stations, dining at local eateries, shopping at various businesses while here and renting rooms at hotels and motels as well.
    Sno-Run activities begin poolside at the Convention Center with registration for the ride at 8:30 a.m., with snowmobiles, led by Andy Santerre, heading out around 10 a.m. Riders will end up in Presque Isle for a lunch hosted by the Presque Isle Snowmobile Club at the Aroostook Shrine Club facility on the Houlton Rd. The group will leave there following the meal, with the ride ending back at the Convention Center. An autograph session will be held poolside in late afternoon, followed by the annual dinner and auction. The ride is $30 and the dinner and auction costs $25 per person. For more information, contact 498-6431.
    For some, snowmobile season couldn’t have come at a better time. News of mill shutdowns in Ashland and Masardis left businesses in that area concerned about the domino effect such closures would have on them. Snowmobile season has proven to be the saving grace for many.
    “The snow has brought on the ‘white gold’ for restaurants, gas stations and businesses in our area,” said Ashland Town Manager Jim Gardner.
    Gardner said trailers being hauled into town is a welcomed sight.
    “Every time a trailer comes to town, we hope there are three or four sleds on board. Each machine represents dollars spent in our community, whether they’re fueling up their snowmobiles or buying food or other items at one of the local establishments,” said Gardner.
    At a time when many are wondering how to make ends meet, Gardner gratefully welcomes snowmobilers and encourages them to spend as much time as possible enjoying Ashland and the surrounding communities.
    “Thank the Lord for the drop in fuel costs and good snow conditions. We love to see snowmobilers come to town and hope they’ll continue to do so through the rest of the season,” said Gardner. “They’re a welcome sight and much appreciated.”