CARIBOU — Business owners, especially those in the tourism industry, who want to bolster their marketing expertise are encouraged to attend a free training session devoted to online marketing tools and tourism resources.
The training is scheduled for Wednesday, Oct. 15, from 9 a.m. to noon at Northern Maine Development Commission in Caribou.
Erica Quin-Easter, microenterprise specialist with Women, Work, and Community, will be in attendance to present the workshop.
“This workshop will show you how to connect your business with online tourism resources and marketing tools,” said Quin-Easter. “You will learn how to identify the best outlets to promote your business, network with influential sites in your sector, involve your customers in spreading the word and focus your online marketing for best results.”
Quin-Easter added that by the end of the workshop there will be hands-on examples and action steps for marketing a business online.
“If you feel overwhelmed by the online possibilities or need help figuring out how to reach and retain your customers online, this workshop is for you,” Quin-Easter said.
The workshop is sponsored by NMDC, the Maine Woods Consortium and USDA Rural Development.
The workshop is free, but pre-registration is required. Persons can register electronically at www.nmdc.org or by calling NMDC’s director of investor and community relations Jon Gulliver at 498-8736.