Business workshop targets social media

     CARIBOU — Social media has gone beyond simple likes and funny cat videos. Now Facebook, Twitter, Instagram and YouTube are valuable marketing tools for small, medium and large businesses.

     Northern Maine Development Commission (NMDC) and the Maine Woods Tourism Training Initiative (MWTTI) are sponsoring a free social media for business workshop via video conference on Thursday, Feb. 11, at 5:30 p.m. at the NMDC office in Caribou.

     Axiom Education and Training Center, in partnership with Sunrise County Economic Council, will present the workshop from Washington County, but have agreed to share the presentation with interested parties in Aroostook County.

     Instructor Jesse Perez, Business Development Specialist at Axiom Technologies, has collaborated and advised more than one hundred small business in Maine on how best to use Facebook to grow and maximize their business presence.

     With millions of people gravitating toward Facebook, Twitter and LinkedIn, it can be beneficial for a business to create an online presence. With social media, businesses can generate sales, engage in business-to-business (B2B) networking, expand an audience and connect directly with customers. Social media can be a powerful marketing tool.

 

     To register, contact Judy Dinsmore at NMDC at 493-5752 or by email at jdinsmore@nmdc.org.